How to Start a Blog on Pinterest

Pinterest is a unique social media platform that allows users to share and discover ideas through visual content.

It is an excellent platform for bloggers looking to reach a wider audience and increase their website traffic.

In this blog post, we will guide you through the steps on how to start a blog on Pinterest.

Step to Start a Blog on Pinterest

Here are steps on how to use Pinterest for blogging or rather a step-by-step guide on how to start a blog on Pinterest.

  1. Sign Up for a Pinterest Account

The first step to starting a blog on Pinterest is to sign up for a Pinterest account.

If you already have a personal Pinterest account, you can convert it to a business account by going to “Settings” and clicking “Upgrade now.”

A business account will give you access to analytics, rich pins, and other tools that are essential for growing your blog on Pinterest.

  1. Create Boards

Once you have your Pinterest account set up, you can start creating boards. Boards are where you will save your pins, and they should be organized by topic.

For example, if you have a food blog, you can create boards for recipes, cooking tips, and kitchen gadgets.

Make sure to choose board names that are descriptive and easy to understand.

  1. Start Pinning

Now that you have your boards set up, it’s time to start pinning. Pinterest is all about visual content, so make sure to create high-quality images and graphics for your blog posts.

When you create a new blog post, create a pin for it and add it to the relevant board.

You can also save other people’s pins that are relevant to your blog’s topic.

  1. Optimize Your Pins

To make your pins stand out on Pinterest, you need to optimize them.

This means adding keywords to your pin’s description and title, including your blog’s URL, and using hashtags.

Make sure your pins are visually appealing and include a call-to-action that encourages users to click through to your blog.

  1. Engage with Your Followers

Pinterest is a social platform, so it’s essential to engage with your followers.

Respond to comments on your pins, follow other bloggers in your niche, and join group boards.

Group boards are a great way to increase your reach on Pinterest and get your pins in front of more people.

  1. Track Your Analytics

Pinterest provides analytics that can help you track your performance on the platform.

You can see how many clicks your pins are getting, how many saves, and how many people are seeing your content.

Use this data to adjust your Pinterest strategy and improve your performance.

Tips to Help You Start a Blog on Pinterest

Here are some additional tips to help you start a blog on Pinterest:

  • Use Rich Pins

Rich pins are pins that include extra information about your blog post, such as the title, author, and a brief description.

They make your pins stand out on Pinterest and provide users with more information about your blog post.

To use rich pins, you’ll need to add some code to your website or use a plugin that supports rich pins.

  • Create Vertical Pins

Vertical pins perform better on Pinterest than horizontal pins. This is because they take up more space on the Pinterest feed and are more eye-catching.

When creating pins for your blog posts, aim for a 2:3 aspect ratio (600px x 900px is a good size).

You can use a tool like Canva to create beautiful, vertical pins.

  • Join Pinterest Group Boards

Group boards are boards that multiple users can contribute to.

Joining group boards related to your niche can help you reach a wider audience on Pinterest. Look for group boards with a high number of followers and active contributors.

You can find group boards by searching for relevant keywords on Pinterest, or by using a tool like PinGroupie.

  • Use Pinterest Keyword Research

Just like with SEO, keyword research is essential for Pinterest success.

Use Pinterest’s search bar to find keywords related to your blog’s niche. Use those keywords in your pin descriptions, titles, and boards.

You can also use a tool like Google Keyword Planner to find popular keywords for your niche.

  • Be Consistent

Consistency is key when it comes to blogging on Pinterest.

Make sure you’re pinning regularly (at least a few times a day), and that your pins are high-quality and on-topic.

You can use a scheduling tool like Tailwind to schedule your pins in advance and make sure you’re staying consistent.


In conclusion, starting a blog on Pinterest can be a great way to increase your website traffic and reach a wider audience.

By following these steps, you can create a strong presence on Pinterest and drive more traffic to your blog.

In conclusion, starting a blog on Pinterest takes time and effort, but it can be an effective way to grow your blog’s audience and drive more traffic to your website.

By following these tips, you can create a strong presence on Pinterest and start seeing results.

Enjoy blogging on Pinterest